[quote name=\'TimK2003\' date=\'Nov 23 2003, 05:14 PM\']
And as far as CBS taking more game-time away for more ads, why cant CBS revert to the original commercial loads and CHARGE MORE FOR AD TIME? Hell, most of the ads now are from medical or pharmaceutical companies, and they can afford to pay the extra costs -- they'll just raise prescriptions again, like they normally do.
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That's not as easy as it sounds, although a lot of shows besides TPIR would be better if it was. Advertisers wouldn't be keen on paying more money to reach the same set of eyeballs. They'd buy a different show, or advertise on cable, or buy billboards. Unless TPIR had a particular audience they couldn't easily get somewhere else--the Medicare-supplement audience would not qualify, they'd lose their advertisers.
Still, one would think that with all the plugging they do, they could make do with a couple fewer commercials.