Wasn't one of the Viacom efforts Name That Video on VH1 back in the spring of 2001?
It was. Aired for 10 weeks, IIRC.
A lot of the people who worked behind the scenes on "Name That Video" also worked on ESPN's "2-Minute Drill". When I was an alternate contestant for Season 1, another contestant asked a crew member if they've worked on game shows before. She responds, "Sure, most of us worked on 'Name That Video' earlier in the year."
After said contestant said he loved the show, he asked her what became of it. Her response ...
"Well, VH1 suits never actually saw a full episode until the premiere aired. Halfway through the premiere, we got a call from corporate that the suits hated it so much, they were immediately pulling all advertising for the show. We were pretty much canceled after 15 minutes on the air."
JD