Cleveland Amory was a tough guy to please so Heatter-Quigley did their jobs.
The marathon dance that is known as What's My Line? has, in our opinion, not only run its course, it has, Massa, run it into the cold, cold ground. When the show first went on the air, it was, our late grandfather once told us, highly popular. Since we last heard a favorable opinion, however, a whole new generation has been bored. This generation is tired of the mannered introduction. Tired of the signatures on the way in and the handshakes on the way out, tired of the blindfolds and the faked voices of the misery guests — and positively sick and tired of all the extraneous, intramural promotions.
