Has there ever been another game show to get this spot? I don't remember who had it in 2000 around Millionaire and the million dollar boom.
ABC had it in 2000 and decided to go with The Practice after Super Bowl XXXIV. I think Millionaire probably would’ve done great, but I did love The Practice.
To answer the initial question, G.E. College Bowl came on after Super Bowl III in 1969. Though I assume this was before it became a highly coveted slot, or has it always been one simply because of the expected audience to watch a football game in the first place?
Looking through it, the reality/competition series to have that slot since then are:
2001: Survivor (CBS, XXXV)
2004: Survivor All-Stars (CBS, XXXVIII)
2012: The Voice (NBC, XLVI)
2019: The World’s Best (CBS, LIII)
2020: The Masked Singer (FOX, LIV)
2023: Next Level Chef (FOX, LVII)
Which means this will be Fox’s third straight Super Bowl going with unscripted content. The last scripted show they plugged into the slot was the 24 spinoff in 2017.