[quote name=\'fostergray82\' date=\'Jun 25 2004, 06:17 PM\'] Randy, is there any chance Al Howard could strike a syndication deal with someone? I mean, the show doesn't seem too expensive to produce, so he'd probably still pull some sort of profit, no? [/quote]
Yes. It's available via Mark Itkin, game show packaging agent extraordinare at William Morris. Last I heard there were no serious offers.
Besides being an affordable show to produce, nobody has ever taken full advantage of the hook that makes that show so great... the potential for product placement. The show has the potential to merchadise more product than TPIR.
Al Howard spent the early years of his career as a successful copy writer and ad man at several of the most prominent Madison Avenue ad agencies. He worked with major accounts... Coca Cola and the tobacco companies among them. From the very beginning Supermarket Sweep was devised with the product placement angle in mind. Al says that from ABC to Lifetime to PAX nobody has ever realized the money making potential of the show.
Al is a fascinating guy, and he's right... everybody who ever watched the show knows the brand name Bertolli olive oil ;-)
Randy
tvrandywest.com