What about this - make those C. Shore, G. String, B. Flatt type names a home viewer game. Let people send a photo and their name to the producers, and after the second contestant round and just before the show ends, put up a photo, give the panel a clue, and let them in turn ask the host rapid-fire questions about the name for 60 or 75 seconds, and if the panel guesses the name, home player wins a small prize. If the panel is stumped, home player wins $100. You'll eat up some airtime that you would have to fill with that smaller pool of "legitimate" Name's The Same names (Virginia Ham), plus have an added attraction for the home viewers - seeing themselves and friends on the show. Despite the fact there's a board game with that name, you could say we're playing the "Initial Reaction home viewer game".