The Game Show Forum
The Game Show Forum => The Big Board => Topic started by: Casey Buck on March 06, 2024, 05:18:10 PM
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https://variety.com/2024/tv/news/cbs-naacp-soap-opera-the-gates-bold-and-the-beautiful-writer-1235932548/ (https://variety.com/2024/tv/news/cbs-naacp-soap-opera-the-gates-bold-and-the-beautiful-writer-1235932548/)
I'm stunned. Apparently, CBS is zigging where everyone else is zagging. But seriously, a new soap on broadcast and not streaming? It's the first new soap on CBS in nearly 40 years (and the first new soap overall in 25 years)!
I would think that if anything would be new on CBS daytime, it would be a game show. But hey, I guess daytime TV is back! :P
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I assume this would replace The Talk, should that go off?
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...which brings an interesting situation:
It seems unlikely CBS will demand their affiliates give back 30 or 60 minutes of daytime programming back to network control.
So what might CBS be looking to cancel to make room for this new soap opera? Will they ax The Talk or pare it down to a 30 minute show (if the new soap opera is only 30 minutes), or are they looking to send LMAD into retirement, as Price is still garnering acceptable ratings?
As the article does not indicate the length of this new show, nor when/how CBS will fit it into their daytime schedule, let the speculation begin.
LINK HERE: https://www.hollywoodreporter.com/news/general-news/cbs-gates-black-daytime-soap-opera-1235844567/
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Given the uncertain nature of CBS and Paramount and who the management team is I strongly believe this news was released just to appease politicos. If anything it could be B and B that’s at risk. But right now I highly doubt this will ever happen.
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Maybe put it in syndication thru CBS Paramount to replace Drew Barrymore or DrPhil reruns
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I can't imagine soap operas being more cost-effective than whatever show they'd want to replace. The number of actors and writers required to keep even a 30-minute 5-a-week serial going would probably outpace whatever it would take to produce a show with a single set, segment producers instead of writers, and no more than 4-5 regular on-camera personalities.
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I can't imagine soap operas being more cost-effective than whatever show they'd want to replace. The number of actors and writers required to keep even a 30-minute 5-a-week serial going would probably outpace whatever it would take to produce a show with a single set, segment producers instead of writers, and no more than 4-5 regular on-camera personalities.
So ratings-wise, as far as CBS Daytime goes, what shows currently have the weakest ratings. Are there any shows that have been noticibly dropping in ratings over the last year?
I know the ratings for some of the programs are tricky as some air LMAD and TPIR back-to-back mornings, while -- like in my market ‐‐ Price airs in the mid morning (10AM) and Deal is an afternoon offering airing between B&B & The Talk.
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The more I read between the lines and the connections to the ill fated nbc failure generations the more I am convinced this is appeasement for a veteran producer who still carries a grudge and seized upon opportunity to get this announcement. There is absolutely no financial model on Rhys day and age that makes sense considering that bold and beautiful is still a profitable global franchise I am sorry I don’t ever see this becoming a reality
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From my understanding cbs ratings have been consistent. Older skewing to be sure but no significant declines beyond the broadcast ecosystem. And not necessarily via a black audience especially outside the owned and operated stations. And I honestly don’t see how a new soap opera that will likely need to be populated with unknowns is going to change that. And from what I do know of the broad audience that supports price and y and r a show that publicizes its niche will hardly be complimentary to the breadth of audience that cbs relies upon.
Read how tersely the NBC rep had to defend his network’s position —after a year of third place ratings 35 years ago—had to defend his accurate judgement to a disbelieving fan base charged by the very same show runner who is pushing THE GATES. A handful of large city fans who attempted a campaign to save it that fell on deaf ears. And that was then. We’re in far more ratings and tolerance challenged times.
Short of the NAACP and P and G fully paying for the production and casting to make it a viable CBS deal I truly don’t see this as anything more than a make nice
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It seems unlikely CBS will demand their affiliates give back 30 or 60 minutes of daytime programming back to network control.
So what might CBS be looking to cancel to make room for this new soap opera? Will they ax The Talk or pare it down to a 30 minute show (if the new soap opera is only 30 minutes), or are they looking to send LMAD into retirement, as Price is still garnering acceptable ratings?
As the article does not indicate the length of this new show, nor when/how CBS will fit it into their daytime schedule, let the speculation begin.
Remember when ABC and NBC announced that at 1PM Eastern they will be airing a newscast? Was there a peep out of the affiliates about wanting that hour given to them?
When I was researching that, I was reminded of when NBC was planning to give 10PM Eastern to the affiliates. Is there a point that if a network requests time taken back from the affiliates, the affiliates will let them because they can't make a profit at that time?
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I don't see them canceling The Talk, The Talk is doing well in the ratings. i can see them moving it to 4pm in the old Dr Phil slot. Cbs in Philadelphia starting at 4pm has 2 and a half hours of local news followed by the CBS evening news. I wish Cbs would pick up person place or thing.
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CBS offers LMAD at either 10 am or 3 pm. Make 10 am LMAD’s official time slot and it becomes the lead-in and true companion to TPiR. Move The Talk to 3; air The Gates at 2.
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No CBS station is going to want to give an hour back to the network.
And last I read, The Talk is the lowest rated show in all of daytime, so I wouldn't say it's getting good numbers.
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i can see them moving it to 4pm in the old Dr Phil slot.
There is no such thing as "the old Dr. Phil slot." Dr. Phil was syndicated.
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No CBS station is going to want to give an hour back to the network.
And last I read, The Talk is the lowest rated show in all of daytime, so I wouldn't say it's getting good numbers.
If this actually comes to fruition, I could see The Talk as the show being replaced. Considering Y&R just got renewed, and B&B is doing fine, I can't imagine either one of those would get replaced by another soap.
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Another scenario would be to move The Talk to LMAD's slot and make LMAD a weekly prime time show.
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The talk is still more cost-effective than a traditionally produced soap and provides the company with a promotional outlet that adds to what they get from ET, Mornings and Colbert. As long as they can avoid negative publicity they’re likely to survive. Ratings are secondary to cost-efficiency. Especially now .
If the network is truly looking for diversity (I’m dubious as noted) then they should put their money where their mouth is. Do a test week of shows in the B and B time slot of The Gates, promote it via P and G marketing (remember that’s how the network soaps were populated back in the day) and get legitimate audience feedback and ratings. Push it out on Paramount Plus. Promote it in Price and Y and R. Maybe repeat the episodes on a Saturday night in prime time? Since the executive pushing this is attached to B and B, and apparently believes there is diversity money available via P and G, there’s an actual business model that can be applied if indeed they are serious.
But honestly folks—the more I dig into this history and the apologistic policies of current management getting ready to cash out, I seriously doubt anything will come of this.
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What about cutting LMAD down to 30 minutes?
I don’t watch the show often, but it seems like there’s a lot of padding to fill the hour.
That might also be better for the production team, given the space and storage issues at Haven.
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In one case CBS actually put together a feed consisting of network programming + feeds from their CBS News and Sports HQ streaming feeds in the local holes and provided that to the provider during the outage.
I can't find it now, but DirecTV had a channel that did just this up in the 9400s that was clear for awhile - it was ABC programming, following the network schedule, but during non-network time, it fed ABC News Now. In some cases, there seems to be a standard schedule for the O&O's - in NYC and Philadelphia, for example, with WABC and WPVI respectively. For virtually the entire broadcast weekday, except for overnights, the schedule is the exact same.
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I’m curious, Chelsea, where your extremely strong opinion comes from. My understanding is that you have worked at local affiliates. Respectfully, depending upon market size, there’s a bias and not necessarily accurate understandings of the budgets and ROIs. Local time is limited so I doubt any local sales team would be bullish on a show like The Talk especially with low linear ratings.
The reality check is The Talk fills the same car wash need as GMA3 or Access Live, which have comparable ratings. It’s additive to the power they have elsewhere with ET and Colbert. It’s a strategic investment on the network side and my sources—which include plenty of those execs—would strongly suggest that short of another scandal involving talent the plusses of The Talk far exceed the minuses.
NBC affiliates complained for years about Days of Our Lives. Those that could delayed it and some even outright pre-empted it. The network kept renewing it in spite of those protests. It was only after the whole Covid mess and their focus on keeping 10 pm in line that common sense finally won. I was personally involved in the negotiations on the Sony side, and we were consistently stunned at how much we were able to get out of a show that brought virtually nothing but animus to the network.
I strongly suspect the situation at CBS is much the same. I simply do not believe The Gates will ever see the light of day. And I don’t believe they have any better idea for The Talk, including the streaming hour option suggested. NBC did that with their news because it’s a corporate priority. Until the fate of Paramount is determined I don’t believe anyone in charge will care enough to make a dramatic move.
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https://deadline.com/2024/03/cbs-new-soap-the-gates-the-talk-1235856210/
Deadline has another new story out regarding "The Gates," suggesting "The Talk" is the daytime show on the chopping block if the sudser gets picked up.
JD
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Well this does seem to point out a few more facts that would indeed make this plausible. Sounds like the declining ratings and internal turmoil are greater than many including moi thought.
I have little doubt that the show runner herself is pushing this heavily, and she apparently has 35 years invested in what she sees as the mistake of what she saw was the premature cancellation of Generations. And she is likely currying favor with the initiative and advertisers who would disproportionately support such a show.
If she can make it a cost-effective enough proposition to make it worth serious consideration, the timing might eventually be robust enough for the chance. I still think until the company figures out its future it’s still all rhetoric
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Considering CBS strong-arms affiliates into clearing weekday soccer and golf, they may force the takeback of an hour of daytime.
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CBS affiliates would only use the time for still more local news, and post election the demand won’t be there.
The syndication division has been devastated by layoffs and consolidations so don’t expect anything like a Drew Barrymore, let alone anything else, emanating from it anytime soon.
Pure and simple, if Black-friendly advertisers will guarantee revenue that will make The Gates viable, they’re a more likely bet that at least I thought. But at the risk of redundancy, I still don’t believe any of this happens until Shari cashes out.
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Apropos of nothing, if this came to pass and it would be an hour show, it would be the first CBS daytime soap that debuted in the hour-long format.
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Looks like "The Talk"'s time has come to an end...
https://deadline.com/2024/04/the-talk-renewed-15th-final-season-ends-december-2024-1235883079/
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My inside sources say that right now the ball is in the producers’ court to figure out a way to deliver THE GATES to CBS on effectively a barter basis that will include the purchase of spots elsewhere across the Paramount Global platforms. It’s essential how P and G did business with CBS during the glory days of daytime. CBS had inventory to sell on their own while P and G maintained premium positions and billboards. Given the uncertainty attached to the potential acquisition of Skydance don’t expect an immediate decision. It’s also entirely possible they will find another option such as an hour of CBS News 24/7, akin to what NBC did to replace Days.
But I promise you—whatever they do, it won’t be a game show
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And it's official. "The Gates" premieres in January. (https://www.paramountpressexpress.com/cbs-entertainment/shows/the-gates/releases/?view=109629-cbs-to-open-the-gates-in-january-2025)
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Bumping this as "The Talk" series finale is on Friday, December 20. "Beyond the Gates" (as it's known now) premieres Monday, February 24. So a two month gap. Crossing fingers that CBS may double up on Price and/or Deal....
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Bumping this as "The Talk" series finale is on Friday, December 20. "Beyond the Gates" (as it's known now) premieres Monday, February 24. So a two month gap. Crossing fingers that CBS may double up on Price and/or Deal....
I would like to see them put on some games that were on CBS back in the day, like Pyramid, PYL, etc. Wishful thinking, I know. My guess is they go with classic episodes of Y&R and B&B.
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Crossing fingers that CBS may double up on Price and/or Deal....
I've heard it through the grapevine that they'll be showing Price reruns (and only reruns) in the slot during the gap.
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Makes complete sense, and in the handful of markets where LMAD has been delayed to the afternoon it will actually provide a two-hour block of afternoon games. Talk about going back in time.
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My wishes were fulfilled, and Jsach’s grapevine was spot on
https://deadline.com/2024/12/the-talk-replacement-the-price-is-right-beyond-the-gates-1236195490/
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Bumping this.. looks like the Price reruns stop after today. Five-part special airing at 2 about the new show, with an extra B&B (looks to be a rerun) at 2:30.